No Bullshit Social Media

 

No Bullshit Social Media, reviewed on CourtneyPrice.comAnyone with a grasp of the big picture begins to realize that PR, marketing, sales, and even customer service are not four distinct silos that compete for dollars and face time with senior executives. They are four sides of the same square. What one does affects the other side. Each one of these facets is a part of social media.

In the book No Bullshit Social Media; The All-Business, No-Hype Guide to Social Media Marketing, Jason Falls and Erik Deckers remind us that social media is where our customers are. They identify  and offer insights about precisely what social media can do for a brand:

  • Enhance brand awareness
  • Protect brand reputation
  • Enhance public relations
  • Build community
  • Enhance customer service
  • Facilitate research and development
  • Drive leads and sales

Not just that, but these two take a deep dive into how to properly use social media, and who should be at the helm. This last point is particularly interesting.

Social Media is for Senior Staff, Not Interns…

Social Media is NOT an entry level position- it requires [Read more…]

Interview with Orlando Soria of Get It Together!

Book preview and Interview with Orlando Soria of GET IT TOGETHER! on www.CourtneyPrice.com

Get it Together! is hands down the funniest, most entertaining design and lifestyle book ever. Anyone who wants to lighten up and live a beautiful life will devour Orlando Soria’s hilarious, conversational style of writing- and likely feel like he is your new best friend. You may already be familiar with his blog Hommemaker – or have seen him on HGTV, or follow him on social media. His fan base is enormous and vocally appreciative of his authenticity.  Soria shares the good and bad of his personal and professional journey with an honest transparency-  in a relaxed way that makes him seem so familiar and human that readers may feel like they actually know him in real life. His light-hearted approach evokes a page by page LOL, inviting us to rethink how seriously we take ourselves.  [Read more…]

Artist Spotlight: Carol Benson-Cobb

Carol Benson Cobb paintings on www.courtneyprice.com

Dallas native Carol Benson-Cobb is singing the blues and we love what she is doing. Her latest collection offers a soothing range from the cooler soft pale blues to deeper, more vibrant indigo tones. We had a chance to catch up with her in the magnificent John-Richard’s High Point showroom. [Read more…]

Social Media Algorithm Updates

social media algorithm changes

Keeping current with the latest Social Media ALGORITHM updates, in case you are wondering why your social media feeds are different than they used to be. Whether your use of social media is personal or professional,  this is news you can use to better understand the platforms: [Read more…]

Pop Artist Spotlight: Gieler

Brigitte Bardot is in St-Tropez…again

Pop Artist Spotlight: Gieler

Michiel Folkers, who goes by the artist name of Gieler, was born in 1982 in the Netherlands. In the late 90’s he began experimenting with graffiti in Amsterdam. For years Gieler remained active with spraying letters on walls but as he got older, graffiti evolved into street-art, where he started to experiment on canvas with pulled street posters, spray paint, acrylic and lacquer. This emerging talent of the art world is worth keeping an eye on… [Read more…]