An interesting excerpt from ALuxuryTravelBlog.com. In our uncertain world, do these trends represent value shifts, and are people now opting for quality over quantity at home as well?
The future of luxury travel
Some rising trends identified:
• more privacy / less ostentation
• culturally enriching destinations
• off-the-beaten-track destinations
• open-range excursions
• simplicity and seamless service
• destinations appealing to the environmentally concerned
A rising number of exclusive property owners offer private luxury with the services of a five star hotel, but in a culturally authentic locale; an exciting emergence in the industry for those who love the attention and convenience of upscale hotels, but long for the privacy and seclusion of the private villa away from the crowds. Why stay in a hotel when you can have top quality luxury and services in a genuine setting without sharing your space with additional guests and staff?
Some corporate hotels have tapped into this concept with so-called private villas on the grounds of a resort, but these too can feel formulaic, impersonal and unauthentic to the discerning luxury traveler. The future of luxury travel may lie in independent, privately owned homes located off the beaten track, where visitors enjoy the unique feeling of being well positioned locals with inside access.